To Conduct Consumption Education and to Guide the Rural Residents to have Reasonable Consumption

At present, with the improvement of the rural residents' income condition in China, rural residents' consumption level has also been improved. But there are still some unreasonable and irrational consumption behavior and psychology in the consumption of rural residents. The improvement of the life quality of rural residents must be firmly based on the further development of rural economy, the consumption education that helps rural residents to develop correct and reasonable consumption concept and mode and encourage them to have consumption at a moderate degree.