A Study on Strategic Performance Management Based on a Strategic Map
Shao Ya-pin
Abstract
Shao Ya-pin
Abstract
Through a strategic map,this paper describes GW-Corporation's strategies,discusses the four aspects of the balanced scorecard:finance,customer,internal process,learning and growth,analyzes the performance goal and performance indicator that is closely related with the strategic points and establishes a visible strategic map with a mutual language foundation.
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Through a strategic map,this paper describes GW-Corporation's strategies,discusses the four aspects of the balanced scorecard:finance,customer,internal process,learning and growth,analyzes the performance goal and performance indicator that is closely related with the strategic points and establishes a visible strategic map with a mutual language foundation.
Key concepts: Balanced scorecard, Strategy map, Corporation, Process management, Strategic planning, Strategic management, Business, Process (computing)