Balanced scorecard and its comparison with integrated model of strategic management
Ladislav Rolínek
Abstract
Ladislav Rolínek
Abstract
The article is dealt with comparison between existing approach of strategic management (integrated model of strategic management) and newer system Balanced Scorecard. Next is solved possibility of strategic analysis about method of assessment key areas of balanced scorecard (finance, process, customers and potentials).
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The article is dealt with comparison between existing approach of strategic management (integrated model of strategic management) and newer system Balanced Scorecard. Next is solved possibility of strategic analysis about method of assessment key areas of balanced scorecard (finance, process, customers and potentials).
Key concepts: Balanced scorecard, Process management, Strategy map, Strategic control, Strategic management, Business, Strategic planning, Key (lock)