2009•Journal of Xuchang UniversityRequires access

SWOT Analysis and Countermeasures of Tourism Development in Xuchang City

LI Chang-po

Abstract

Based on the survey of tourism resources in the city,the author analyses the present situation of Xuchang city tourism industry through the SWOT theory.Meanwhile,the author puts forward some countermeasures such as making great efforts to construct a few classic scenic spots,propagating tourism resources,opening up tourist lines reasonably.

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Key concepts: SWOT analysis, Tourism, Construct (python library), Business, Environmental planning, Regional science, Marketing, Geography