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2009•Sci-Tech Information Development & EconomyRequires access

The Application of the Marketing in the Information Service of University Library

Xiong Li-ju

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Abstract

Based on borrowing ideas from the marketing management process,this paper discusses how to apply the into the information service of university library.

About this research paper

What this paper is about

Based on borrowing ideas from the marketing management process,this paper discusses how to apply the into the information service of university library.

Why it matters

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Available abstract

Based on borrowing ideas from the marketing management process,this paper discusses how to apply the into the information service of university library.

Key concepts: Service (business), Business, Marketing, World Wide Web, Computer science

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