Study on Shaanxi Apple Industry's Obstacle Factors and Countermeasures

The problems concerning apple industry draw the focus of attention of many farmers and the government.Upon analyzing the international competition force of apple and apple juice,this paper points out that the apple industry of Shaanxi Province really possesses its comparative advantages.However,if the concept of relying only on resources were not to be changed,Shaanxi would just be the end of the industry chain and a place for original material supply.On the other hand,this paper analyzes the barriers for the development of Shaanxi apple industry and its reasons.Finally,it puts forward corresponding countermeasures and suggestions so as to offer some helpful references for the sustainable and healthy development of Shaanxi apple industry.