On Popular Culture in the Context of Consumerism

At present,the popular culture in our country is related to the consumptive culture situation developed after the opening up and reform policy and market economy.This situation gives new content and form of culture.It is inseparable from the picture carrier of social transformation,post modern background and market.Its core is the flood of consumerism and the wide recognition of consump- tive culture;its process is the resolution of traditional culture,elite culture and mainstream culture;its result is the further alienation of the social function of culture.The violent trend of this culture not only erodes the excellent culture tradition,deeply influences peo- ples'daily life,but also controls the present culture pattern and culture tendency.This should be paid attention to in the course of the construction of socialist culture and the core value system.