2007•Journal of Zhangjiakou Vocational College of TechnologyRequires access

Analysis of Problems and Countermeasures in Regional Brand Construction

Meng-Jie Wang

Abstract

Regional brand building plays a crucial role in developing regional economy and raising regional core competition,but there are still some problems in the regional brand building of our country.This article put forward some countermeasures in the mode of main body of regional brand building,raising product quality,making general plan etc.

About this research paper

What this paper is about

Why it matters

A significance statement is not available in the OpenAlex record.

Key contribution

A contribution statement is not available in the OpenAlex record.

Method / approach

Method details are not available in the OpenAlex metadata.

Main findings

Findings are not separately available in the OpenAlex metadata.

Limitations

Limitations are not available in the OpenAlex metadata.

Applications

Application details are not available in the OpenAlex metadata.

Available abstract

Key concepts: Competition (biology), Business, Raising (metalworking), Quality (philosophy), Product (mathematics), Plan (archaeology), Brand management, Marketing