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2005•Unpublished venueRequires access

Study on sports Marketing Structure and Developing Trend of Henan Province

Jiao You-ji

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Abstract

Based on the document and survey, the paper analyzes the sports market in the Henan Province, discussing its developing trend. It shows the sports market has developed to a certain degree, but on the whole still at a low level.

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What this paper is about

Based on the document and survey, the paper analyzes the sports market in the Henan Province, discussing its developing trend. It shows the sports market has developed to a certain degree, but on the whole still at a low level.

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Available abstract

Based on the document and survey, the paper analyzes the sports market in the Henan Province, discussing its developing trend. It shows the sports market has developed to a certain degree, but on the whole still at a low level.

Key concepts: Marketing, Business, Sports marketing, Advertising, Marketing management, Relationship marketing

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