2012Sport Science and TechnologyRequires access

Research on Development Strategy of Sports Competition Performance Market in Henan Province

Yang Chengjie

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Abstract

This paper use of literature,Delphi experts questionnaires,statistics and other methods,on sports system functions sector,and site watch sports competition consumer and sports expert scholars for has questionnaire investigation,in-depth analysis Henan province sports competition performances market status,find currently Henan province sports competition performances market exists of problem,combined with the actual situation around the city of Henan Province,made development Henan province sports competition performances market of basic thought and countermeasures(for carried out of sports events,and effective of marketing method and future of development strategy),to promote Henan province sports competition performances market fast development.

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What this paper is about

This paper use of literature,Delphi experts questionnaires,statistics and other methods,on sports system functions sector,and site watch sports competition consumer and sports expert scholars for has questionnaire investigation,in-depth analysis Henan province sports competition performances market status,find currently Henan province sports competition performances market exists of problem,combined with the actual situation around the city of Henan Province,made development Henan province sports competition performances market of basic thought and countermeasures(for carried out of sports events,and effective of marketing method and future of development strategy),to promote Henan province sports competition performances market fast development.

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Available abstract

This paper use of literature,Delphi experts questionnaires,statistics and other methods,on sports system functions sector,and site watch sports competition consumer and sports expert scholars for has questionnaire investigation,in-depth analysis Henan province sports competition performances market status,find currently Henan province sports competition performances market exists of problem,combined with the actual situation around the city of Henan Province,made development Henan province sports competition performances market of basic thought and countermeasures(for carried out of sports events,and effective of marketing method and future of development strategy),to promote Henan province sports competition performances market fast development.

Key concepts: Competition (biology), Business, Marketing, Delphi method, Delphi, Market development, Market competition, Sports marketing

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