An Analysis of the Countermeasure to Increase the Demand for the Rural Residents' Living Standard

The rural area is a large potential consumption market, but the consumption demand of rural residents are resticted and influenced by many factors such as their income, allocation structure, infrastructure, consumption environment and concept. Governments at various levels should emancipate the mind, open up the new way and improve actively the rural residents' standard of demand. The rural consumption market should be activated so as to make the whole consumption market thriving in our country and promote the rapid development of our national economy.