2007•Journal of Huaihua UniversityRequires access

Viewing the Cultural Differences between China and the West by Color Words

Xiangping Xu

Abstract

During the intercultural communication,there are many differences in the use of color words as well as in the understanding of the same color due to the different cultural and historical background.A comparison between them can help us to have a better understanding of these words and improve our intercultural communication ability.

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Key concepts: Intercultural communication, Psychology, China, Color term, Cultural diversity, Cultural background, Cultural communication, Linguistics