2007•Problems of Forestry EconomicsRequires access

Analysis on the Potential and Competitiveness of Rural Tourism Industry in Fujian Province

Qiuhua Chen

Abstract

Rural tourism has been the new pullulating in china tourism and the new way to bring along country fortune.Compared with Sichuan and Zhejiang province by the competitiveness model of rural tourism,analyzed the rural tourism industry in Fujian province from 6 basic factors and 42 effective indexes including basic tourism resources,tourism market,correlation industry,the exterior condition and the policy guarantee etc.and considered it comparatively feebleness.In order to improve industry competitiveness,it needs to integrate the development of rural tourism with national economy.

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Key concepts: Tourism, China, Business, Rural tourism, Order (exchange), Rural area, Rural economy, Economic growth