2009•Packaging EngineeringRequires access

Application of Chinese Character Graphical Originality in Logo Design

Jianbin Wang

Abstract

The cultural connotation of Chinese characters was discussed.Chinese character logos were summarized and classified through analysis of the different application methods of Chinese character.The development rule and trend of Chinese character logo design was discussed,so as to show cultural connotation and formal beauty of Chinese character logo,and to find a breakthrough of Chinese character logo design.

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Available abstract

Key concepts: Connotation, Character (mathematics), Logos Bible Software, Logo (programming language), Originality, Beauty, Chinese characters, Aesthetics