On the sports consumption of college teachers in Xinyang city
Hongmei Wu
Abstract
Hongmei Wu
Abstract
The sports consumption situation of college teachers in Xinyang city is analyzed with methods of document research,questionnaire,interview,logical induction and mathematical statistics.The result shows that teachers' sports consumption level is higher,sports material consumption and information consumption is the main consumer behavior in consumption structure and small sports shop is the main place of sports consumption.
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The sports consumption situation of college teachers in Xinyang city is analyzed with methods of document research,questionnaire,interview,logical induction and mathematical statistics.The result shows that teachers' sports consumption level is higher,sports material consumption and information consumption is the main consumer behavior in consumption structure and small sports shop is the main place of sports consumption.
Key concepts: Consumption (sociology), Logical analysis, Advertising, Business, Mathematical statistics, Marketing, Psychology, Sociology