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The SWOT Analysis of the Fourth Logistics Enterprise Development in China

Wei Zhou

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Abstract

The competition in the logistics market is becoming more and fiercer;the fourth party logistics enterprises exist in a quite complicated environment,facing many influences from various aspects.How to avoid the weakness and fully play the advantages for the fourth party logistics to grow much better is one of the most important aspects in the development.Based on SWOT analysis method,the paper analyzed the strengths,weaknesses,opportunities and threats in the development of fourth party logistics enterprise,and put forward some reasonable strategies and suggestions for the enterprise.

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What this paper is about

The competition in the logistics market is becoming more and fiercer;the fourth party logistics enterprises exist in a quite complicated environment,facing many influences from various aspects.How to avoid the weakness and fully play the advantages for the fourth party logistics to grow much better is one of the most important aspects in the development.Based on SWOT analysis method,the paper analyzed the strengths,weaknesses,opportunities and threats in the development of fourth party logistics enterprise,and put forward some reasonable strategies and suggestions for the enterprise.

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Available abstract

The competition in the logistics market is becoming more and fiercer;the fourth party logistics enterprises exist in a quite complicated environment,facing many influences from various aspects.How to avoid the weakness and fully play the advantages for the fourth party logistics to grow much better is one of the most important aspects in the development.Based on SWOT analysis method,the paper analyzed the strengths,weaknesses,opportunities and threats in the development of fourth party logistics enterprise,and put forward some reasonable strategies and suggestions for the enterprise.

Key concepts: SWOT analysis, Business, Strengths and weaknesses, Competition (biology), Context analysis, China, Process management, Industrial organization

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