2008Journal of Wuhan Institute of TechnologyRequires access

Implication of Beijing Olympic Games to Prospect of China's Competitive Sports and Mass Sports

Zhu Shao-xiong

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Abstract

The success of Beijing Olympic Games gives great inspiration to the China's competitive sports and mass sports undertaking.The paper points out that those competitive sports are given more attention than mass sports in China,which leads to the lag of mass sports.Thus,the paper aims to discuss how to include more Chinese in the sports activities.

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What this paper is about

The success of Beijing Olympic Games gives great inspiration to the China's competitive sports and mass sports undertaking.The paper points out that those competitive sports are given more attention than mass sports in China,which leads to the lag of mass sports.Thus,the paper aims to discuss how to include more Chinese in the sports activities.

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Available abstract

The success of Beijing Olympic Games gives great inspiration to the China's competitive sports and mass sports undertaking.The paper points out that those competitive sports are given more attention than mass sports in China,which leads to the lag of mass sports.Thus,the paper aims to discuss how to include more Chinese in the sports activities.

Key concepts: Beijing, China, Advertising, Sports marketing, Business, Political science, Marketing, Law

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