On the Marketing Strategies of the Commercial Banks in Our Country

Marketing has already been used and popularized in the western developed countries and has played a positive role in the development of banking. But banking of our country does not pay enough attention to marketing,and dose not have much knowledge about it and exits many problems in the process of marketing. Therefore,the commercial banks in our country should learn from and follow the experience of the developed countries actively and positively,establish the concept of modern marketing and construct strategical system of marketing.