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MARKETING CLASSIFICATIONS AND MANAGING REGULATIONS OF TOURIST PRODUCTS——AN EXAMPLE OF GUANGDONG PROVINCE

Mingxing Wang

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Abstract

According to the basic principles of tourist economics and tourist management, this paper classifies the traditional tourist products into five categories, and points our the current situation of the varieties, shopping locations and sale networks of tourist products and the existing problems of tourist shopping markets of Guangdong Province. It also analyses the background of the domestic tourist markets in the 21st century, and puts forward the detailed managing countermeasures to the development of the tourist shopping markets of Guangdong Province.

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What this paper is about

According to the basic principles of tourist economics and tourist management, this paper classifies the traditional tourist products into five categories, and points our the current situation of the varieties, shopping locations and sale networks of tourist products and the existing problems of tourist shopping markets of Guangdong Province. It also analyses the background of the domestic tourist markets in the 21st century, and puts forward the detailed managing countermeasures to the development of the tourist shopping markets of Guangdong Province.

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Available abstract

According to the basic principles of tourist economics and tourist management, this paper classifies the traditional tourist products into five categories, and points our the current situation of the varieties, shopping locations and sale networks of tourist products and the existing problems of tourist shopping markets of Guangdong Province. It also analyses the background of the domestic tourist markets in the 21st century, and puts forward the detailed managing countermeasures to the development of the tourist shopping markets of Guangdong Province.

Key concepts: Tourism, Business, Marketing, Advertising, Geography, Archaeology

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MARKETING CLASSIFICATIONS AND MANAGING REGULATIONS OF TOURIST PRODUCTS——AN EXAMPLE OF GUANGDONG PROVINCE — Research Paper | ScholarLens