2015•Supply chain management reviewRequires access

Not too much--not too little : fostering a "Goldilocks" procurement strategy

D.E. Fields, Christopher W. Craighead, David J. Ketchen

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Abstract

If managed just right, procurement can yield a long-term competitive advantage. Although it is tempting to exploit procurement's competitive to the fullest, executives instead need to know how much to push these levers as well as when to back off. This is the essence of the Goldilocks Procurement Strategy, whereby companies can enhance their competitiveness and lower supply-side risks.

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What this paper is about

If managed just right, procurement can yield a long-term competitive advantage. Although it is tempting to exploit procurement's competitive to the fullest, executives instead need to know how much to push these levers as well as when to back off. This is the essence of the Goldilocks Procurement Strategy, whereby companies can enhance their competitiveness and lower supply-side risks.

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Available abstract

If managed just right, procurement can yield a long-term competitive advantage. Although it is tempting to exploit procurement's competitive to the fullest, executives instead need to know how much to push these levers as well as when to back off. This is the essence of the Goldilocks Procurement Strategy, whereby companies can enhance their competitiveness and lower supply-side risks.

Key concepts: Goldilocks principle, Procurement, Business, Exploit, Competitive advantage, Yield (engineering), Industrial organization, Investment (military)

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