Introduction to Business: Opening Doors
John A. Reinecke, William F. Schoell, Gary Dessler
Abstract
John A. Reinecke, William F. Schoell, Gary Dessler
Abstract
Private enterprise and its challenges social responsibility and business ethics business, government and business law global business forms of business ownership entrepreneurship, small business and franchising management functions and decision making business organization production and operations management human relations human resource management labour relations management marketing foundations product and price promotion distribution computers and information management accounting money and financial institutions financial management the securities market risk management strategies.
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Private enterprise and its challenges social responsibility and business ethics business, government and business law global business forms of business ownership entrepreneurship, small business and franchising management functions and decision making business organization production and operations management human relations human resource management labour relations management marketing foundations product and price promotion distribution computers and information management accounting money and financial institutions financial management the securities market risk management strategies.
Key concepts: Business, Business relationship management, New business development, Business transformation, Digital firm, Business analysis, Electronic business, Finance