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Global Business: Environments and Strategies: Managing for Global Competitive Advantage

John D. Daniels, Tim Radebaugh, Ronel Erwee, Johan Hough, Ernst W. Neuland

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Abstract

Part 1 Scope and dynamics of global business: an overview of global business international trade and global economic integration. Part 2 Global business environments: global cultural environments facing business political and legal environments facing international business the economic environment the global monetary system. Part 3 Global business leadership and strategies: international management and leadership - developing global mindsets strategic international human resource management global marketing strategies international financial management and strategies. Part 4 Southern Africa and Africa - international co-operation and future perspectives: global collaboration and strategic alliances Southern Africa - an emerging regional market. Cases.

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Part 1 Scope and dynamics of global business: an overview of global business international trade and global economic integration. Part 2 Global business environments: global cultural environments facing business political and legal environments facing international business the economic environment the global monetary system. Part 3 Global business leadership and strategies: international management and leadership - developing global mindsets strategic international human resource management global marketing strategies international financial management and strategies. Part 4 Southern Africa and Africa - international co-operation and future perspectives: global collaboration and strategic alliances Southern Africa - an emerging regional market. Cases.

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Available abstract

Part 1 Scope and dynamics of global business: an overview of global business international trade and global economic integration. Part 2 Global business environments: global cultural environments facing business political and legal environments facing international business the economic environment the global monetary system. Part 3 Global business leadership and strategies: international management and leadership - developing global mindsets strategic international human resource management global marketing strategies international financial management and strategies. Part 4 Southern Africa and Africa - international co-operation and future perspectives: global collaboration and strategic alliances Southern Africa - an emerging regional market. Cases.

Key concepts: International business, Business, Global strategy, Scope (computer science), Global environmental analysis, Global Leadership, Political science, Marketing

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