2011•Unpublished venueRequires access
The Global Business Environment: Meeting the Challenges
Janet Morrison
Open publisher page 9 citations
Abstract
Introduction PART I: THE BUSINESS IN THE GLOBAL ENVIRONMENT Introduction to the Business Enterprise Globalisation and the Business Environment PART II: ECONOMIES AND MARKETS National Economies in the Global Environment International Trade and Global Competition Strategies for Globalisation PART III: SOCIETIES IN THE INTERNATIONAL ENVIRONMENT Cultural and Social Environments Political Environments Legal Environments PART IV: GLOBAL ISSUES AND BUSINESS Financial Markets Technology and Innovation Ecology and Climate Change Ethics and Corporate Social Responsibility Conclusions: Globalisation Revisited