THE MARKET MAKERS
Doug Rhymes
Abstract
Doug Rhymes
Abstract
SUBTITLE: INTENSE COMPETITION IS LEADING MORE AND MORE AIRLINES TO SEEK LOW COSTS AND MAXIMUM REVENUES IN OFF-LINE MARKETS BY OUTSOURCING SOME OF THEIR SALES AND MARKETING OPERATIONS.
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SUBTITLE: INTENSE COMPETITION IS LEADING MORE AND MORE AIRLINES TO SEEK LOW COSTS AND MAXIMUM REVENUES IN OFF-LINE MARKETS BY OUTSOURCING SOME OF THEIR SALES AND MARKETING OPERATIONS.
Key concepts: Business, Subtitle, Air travel, Marketing, Industrial organization, Aviation, Advertising, Commerce