Gilbert Becker
Abstract
Abstract This article provides an examination of the term total revenue. The relationship of a firm's total revenue to its output, in various market settings, is identified. The impact which various business strategies may have on the total revenue of a firm is explained. A comparison of revenue maximization and profit maximization is also presented.
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Abstract This article provides an examination of the term total revenue. The relationship of a firm's total revenue to its output, in various market settings, is identified. The impact which various business strategies may have on the total revenue of a firm is explained. A comparison of revenue maximization and profit maximization is also presented.
Key concepts: Revenue, Total revenue, Profit (economics), Revenue center, Maximization, Profit maximization, Business, Revenue management