Strengthen the Construction of Cultural Education Projects in Universities, and Build the Foundation of Undergraduate Students’ Cultural Confidence—Take the Chinese Excellent Culture Inheritance and Development Project of Faculty of Chinese Language and Culture, Guangdong University of Foreign Studies as an Example

Aiming at the problems of college students’ lack of in-depth understanding of the connotation of Chinese excellent traditional culture and the urgent need for improvement, this paper takes the construction of the Chinese Excellent Cultural Inheritance and Development Project of Faculty of Chinese Language and Culture of Guangdong University of Foreign Studies as an example, proposes the construction path of the cultural education project in universities, and summarizes the actual effect and experience.