2018Advances in business strategy and competitive advantage book seriesRequires access

The Effects of Entrepreneurship Education on Entrepreneurial Intention Among University Students in China

Chunpei Lin, Yali Pan, Yenchun Jim Wu, Liming Wang

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Abstract

Entrepreneurship education for college students increasingly attracts extensive attention of both government and universities in China. However, few studies focus on the effectiveness of this external “input” learning for Chinese college students, and whether entrepreneurship education can be expected to increase college students' intention of starting a business. Based on cognitive perspective, the authors collected 327 valid questionnaires from college students in China to explore the impact mechanism of entrepreneurship education on entrepreneurial intention. Results shows that entrepreneurship education has a positive effect on risk perception capability and entrepreneurial intention. Risk perception capability positively affects entrepreneurial intention and plays an intermediary role in the relationship of entrepreneurship education and entrepreneurial intention. Then the authors put forward suggestions and strategies for the implementation and popularization of entrepreneurship education for domestic universities in China.

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What this paper is about

Entrepreneurship education for college students increasingly attracts extensive attention of both government and universities in China. However, few studies focus on the effectiveness of this external “input” learning for Chinese college students, and whether entrepreneurship education can be expected to increase college students' intention of starting a business. Based on cognitive perspective, the authors collected 327 valid questionnaires from college students in China to explore the impact mechanism of entrepreneurship education on entrepreneurial intention. Results shows that entrepreneurship education has a positive effect on risk perception capability and entrepreneurial intention. Risk perception capability positively affects entrepreneurial intention and plays an intermediary role in the relationship of entrepreneurship education and entrepreneurial intention. Then the authors put forward suggestions and strategies for the implementation and popularization of entrepreneurship education for domestic universities in China.

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Available abstract

Entrepreneurship education for college students increasingly attracts extensive attention of both government and universities in China. However, few studies focus on the effectiveness of this external “input” learning for Chinese college students, and whether entrepreneurship education can be expected to increase college students' intention of starting a business. Based on cognitive perspective, the authors collected 327 valid questionnaires from college students in China to explore the impact mechanism of entrepreneurship education on entrepreneurial intention. Results shows that entrepreneurship education has a positive effect on risk perception capability and entrepreneurial intention. Risk perception capability positively affects entrepreneurial intention and plays an intermediary role in the relationship of entrepreneurship education and entrepreneurial intention. Then the authors put forward suggestions and strategies for the implementation and popularization of entrepreneurship education for domestic universities in China.

Key concepts: Entrepreneurship, China, Entrepreneurship education, Government (linguistics), Perception, Psychology, Perspective (graphical), Public relations

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