An Empirical Instigation on Virtual Banking Practices in Selected Public and Private Sector Banks

Virtual banking is the provision of banking services via means other than traditional physical branches. Forms of Virtual Banking are ATM, Phone Banking, Home Banking and Internet banking. The rapid increase of Virtual Banking as a banking model has brought a new dimension to the banking industry as it has assisted in offering low cost and convenient banking solutions to the traditionally unbanked lower-end of the market through use of Internet Technology and Information Communication Technologies (ICTs).This paper shows that levels of customer satisfaction have changed due to different banking services offered through Virtual Banking. In this article author analyzed the relationship between type of banks and technology usage by customers.