The forecast of development of the hotel business in Russia as a promising direction of business expansion of international hotel chains.

The present article contains the results of original author’s researches of factors of internal and external environment that exert the great influence onto the development of the hotel business in Russia. The key factors that have a great influence onto the prospects for further development of the hotel business in Russia were detached and the proprietary assessment of their impact was given. The main problems of the development of the hotel business in Russia related to the factors of both macro-economic and micro-economic characters (which are associated with the inefficient hotel management and a lack of qualified specialists) were determined. It was also drawn out that the greatest negative influence onto the development of the hotel business in Russia lies in a poor image of the country, the infrastructure of land transportation and the regulator system of travel and tourism section. The competitive advantages of the Russian tourism include mainly the rich natural and cultural resources. The after-effects of the demographic hole and the changes in the system of personnel training onto the development trends of the regional labor markets were analyzed. The changes in the labor behavior of the personnel of the hotel facilities like the high level of their mobility, the willingness to travel to different parts of Russia and the world and the short working period in the same organization were determined. The present article also gives the generalized assessment of impact of factors that influence the future of the hotel business in Russia (and which are described in the present article) onto the prospects of entering of international hotel chains into the Russian hotel business sphere and its further development.