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The application of grice's maxims in Jakarta Post online newspaper headlines

Daniel Suwandi

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Abstract

The writer wants to analyze the headlines of one month edition of the Jakarta Post. The theory being used by the writer is the theory of Cooperative principles, also known as Gricean Maxims. Grice (1975) proposed that every communication has cooperation, even when the ones are arguing, this is why, Grice called this theory cooperative principle. It has four maxims, each has its own rule that must be obeyed in the communication in order to have both the deliverer and the receiver understand what they are saying. There are four basic maxims that have been proposed by Grice: they are the maxim of relevance, quality, quantity, and manner. By understanding Gricean Maxims, communication will become the successful one. On the other hand by violating it, the communication would be ambiguous, awkward, and sometimes affects the relationships between people. However, not all of the maxims are always obeyed, in such cases violations sometimes occur. Violation, according to Grice (1975), takes place when speakers intentionally refrain to apply certain maxims in their conversation to cause misunderstanding on their participants’ part or to achieve some other purposes. These violations are unintentionally or intentionally spoken by the deliverer to avoid some unpleasant consequences such as punishments, and scoldings. With the analysis of Grice through newspaper headlines, the writer hopes that the readers of the study can understand the use of Gricean maxims, especially for the literary works as one of the tools of communication by analyzing headlines of Jakarta Post newspapers.

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The writer wants to analyze the headlines of one month edition of the Jakarta Post. The theory being used by the writer is the theory of Cooperative principles, also known as Gricean Maxims. Grice (1975) proposed that every communication has cooperation, even when the ones are arguing, this is why, Grice called this theory cooperative principle. It has four maxims, each has its own rule that must be obeyed in the communication in order to have both the deliverer and the receiver understand what they are saying. There are four basic maxims that have been proposed by Grice: they are the maxim of relevance, quality, quantity, and manner. By understanding Gricean Maxims, communication will become the successful one. On the other hand by violating it, the communication would be ambiguous, awkward, and sometimes affects the relationships between people. However, not all of the maxims are always obeyed, in such cases violations sometimes occur. Violation, according to Grice (1975), takes place when speakers intentionally refrain to apply certain maxims in their conversation to cause misunderstanding on their participants’ part or to achieve some other purposes. These violations are unintentionally or intentionally spoken by the deliverer to avoid some unpleasant consequences such as punishments, and scoldings. With the analysis of Grice through newspaper headlines, the writer hopes that the readers of the study can understand the use of Gricean maxims, especially for the literary works as one of the tools of communication by analyzing headlines of Jakarta Post newspapers.

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Available abstract

The writer wants to analyze the headlines of one month edition of the Jakarta Post. The theory being used by the writer is the theory of Cooperative principles, also known as Gricean Maxims. Grice (1975) proposed that every communication has cooperation, even when the ones are arguing, this is why, Grice called this theory cooperative principle. It has four maxims, each has its own rule that must be obeyed in the communication in order to have both the deliverer and the receiver understand what they are saying. There are four basic maxims that have been proposed by Grice: they are the maxim of relevance, quality, quantity, and manner. By understanding Gricean Maxims, communication will become the successful one. On the other hand by violating it, the communication would be ambiguous, awkward, and sometimes affects the relationships between people. However, not all of the maxims are always obeyed, in such cases violations sometimes occur. Violation, according to Grice (1975), takes place when speakers intentionally refrain to apply certain maxims in their conversation to cause misunderstanding on their participants’ part or to achieve some other purposes. These violations are unintentionally or intentionally spoken by the deliverer to avoid some unpleasant consequences such as punishments, and scoldings. With the analysis of Grice through newspaper headlines, the writer hopes that the readers of the study can understand the use of Gricean maxims, especially for the literary works as one of the tools of communication by analyzing headlines of Jakarta Post newspapers.

Key concepts: Grice, Cooperative principle, Maxim, Newspaper, Conversation, Relevance (law), Politeness maxims, Linguistics

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