Study on the Status Quo and Strategy of Branding Management of Agricultural Products in Jiangsu

Jiangsu enjoys rich agricultural resources and good economic foundation.With the development of consumption level and more drastic competition in the market of agricultural products,the branding of agricultural products is a necessary selection and a good way to push Jiangsu agricultural development further.The article analyses the status quo of branding management of Jiangsu agricultural products,and also investigates the problems which limit the development of branding management in Jiangsu agricultural products.Finally,the article presents the solutions to these problems.