2011•Bulletin of Sport Science & TechnologyRequires access
Research on Rural Sports Consumption under the Construction of Socialist New Rural Areas
Wenjuan Li
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Abstract
From rural sports consumption concept and consciousness,rural sports consumption level,rural sports consumption structure and consumption patterns,and sports consumption psychology,sports consumption behavior and rural sports consumption demand and value orientation of rural sports consumption,this paper makes analysis on the status quo of rural sports consumption research condition,points out existing problems and puts forward the corresponding countermeasures.