Guo Jua
Abstract
The paper analyzes the advantages and disadvantages of the internal conditions of Hunan Province and the opportunities and threats of the external environment with the help of SWOT analyzing method,which may provide a theoretical basis for the scientific development strategies of the logistics industry in the province.
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The paper analyzes the advantages and disadvantages of the internal conditions of Hunan Province and the opportunities and threats of the external environment with the help of SWOT analyzing method,which may provide a theoretical basis for the scientific development strategies of the logistics industry in the province.
Key concepts: SWOT analysis, Business, Marketing