2012•Journal of Hebei University of EngineeringRequires access
A study on the Chinese-English translation of Handan publicity material
Yang Shu-xia
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Abstract
In order to improve economic strength of the enterprises,first,highly attention should be paid to the importance of publicity materials.Besides,when translating Chinese publicity materials into English,cultural background and language style should be taken into account.Specific translation strategies should be adopted,such as the reduction of the translation.Only with a comprehensive and flexible application of these translation strategies,our Chinese-English translation of publicity material can be improved.