Study on the ways of developing employees' loyalty degree based on psychological contract
Wang Shao-hu
Abstract
Wang Shao-hu
Abstract
This paper summarized the theory of psychological contract,in summarizing the psychological contract with employees loyal to the interaction between the basis of the psychological.Contract employees under the management,which take an important role in the process of loyalty to carry out a systematic analysis of the psychological contract management into the specific employee loyalty management process,from the perspective of psychological contract to develop and enhance staff loyalty,and ultimately create a win-win business and employees.
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This paper summarized the theory of psychological contract,in summarizing the psychological contract with employees loyal to the interaction between the basis of the psychological.Contract employees under the management,which take an important role in the process of loyalty to carry out a systematic analysis of the psychological contract management into the specific employee loyalty management process,from the perspective of psychological contract to develop and enhance staff loyalty,and ultimately create a win-win business and employees.
Key concepts: Psychological contract, Loyalty, Psychology, Perspective (graphical), Process (computing), Business, Social psychology, Marketing