Publicity Ecological Condition on the Profound Changes in the Media Landscape
Zhao Guo-zhe
Abstract
Zhao Guo-zhe
Abstract
In Omnimedia era, the publicity's initiation, propagation, influence, guidance and monitor take a new state. So, it is necessary to continue to study new media and track changes transferring from thefirst placementto thesecond placement, from theaudience viewtousers view, from thefearing of new mediatousing new media. Completely present the things as they are. It is better to race against time to achieve goals to guide public opinion.
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In Omnimedia era, the publicity's initiation, propagation, influence, guidance and monitor take a new state. So, it is necessary to continue to study new media and track changes transferring from thefirst placementto thesecond placement, from theaudience viewtousers view, from thefearing of new mediatousing new media. Completely present the things as they are. It is better to race against time to achieve goals to guide public opinion.
Key concepts: Publicity, Public opinion, Race (biology), State (computer science), Public relations, Political science, Advertising, Business