The Comprehensive Measure and Developing Methods of Environmental Competitive Power of Urban International Tourism

Considering the complexity of international tourism developing environment,the high relevance and integrity of tourism industry,24 competence indicators are selected systematically and a multi-level indicator system is established in the article,which includes natural and artificial environment subsystem,communicational and locational environment subsystem,social and opening environmental subsystem and economic and managing environmental subsystem.The four subsystems make up of an environmental assessment indicator system of international tourism competence.This paper mainly discusses 10 typical hot tourist cities and collects related statistical data to measure their environmental competitive power of international tourism.The final measuring result shows that Beijing,Shenzhen,Shanghai and Guangzhou are in a highly competitive position,Suzhou,Xiamen,Hangzhou and Nanjing belong to the second level,Xi'an and Kunming are less competitive and to be improved and strengthened greatly.Based on analysis and comparing of their advantages and inferior positions,the paper gives some advices on how to improve city tourist environment and strengthen the competitiveness power,which includes scientific integrating and systematic improving of inner and outer circumstances,promoting information capability of tourism,raising cognition level and improving soft climate and so on.