2004Unpublished venueRequires access

SWOT Analysis and Strategy Choice for DevelopingSport Tourism in Shaanxi Province

Xu Jia

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Abstract

As an important part of tourism, sport tourism is becoming a new tourist interest and an increasing point of national economy. With a SWOT analysis, this paper analyzes the strengths, weaknesses, opportunities and threats for the development of sport tourism in Shaanxi province and puts forward some strategies and measures.

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What this paper is about

As an important part of tourism, sport tourism is becoming a new tourist interest and an increasing point of national economy. With a SWOT analysis, this paper analyzes the strengths, weaknesses, opportunities and threats for the development of sport tourism in Shaanxi province and puts forward some strategies and measures.

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Available abstract

As an important part of tourism, sport tourism is becoming a new tourist interest and an increasing point of national economy. With a SWOT analysis, this paper analyzes the strengths, weaknesses, opportunities and threats for the development of sport tourism in Shaanxi province and puts forward some strategies and measures.

Key concepts: SWOT analysis, Tourism, Business, Strengths and weaknesses, Regional science, Marketing, Environmental planning, Geography

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