2009•Journal of Shandong Institute of Physical Education and SportsRequires access

Positive and negative effects and countermeasure in post-Olympic Games era

Xu Hong

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Abstract

Beijing Olympic Games has already brought to a happy ending.With the experience of the countries where the majority hosted Olympic Games in history for reference,it compared with the work in earlier stage and middle period of Olympic Games,the work after the Olympic Games has a long-term meaning even more.Especially after the Olympic Games,the continuity on effect of Olympic Games after promoting with the combination of the Olympic Games through travelling,its income will be enormous.With the difference of economic influence to Olympic Games,emphatically through an analysis of positive and negative effects of Olympic Games,and proceding with venue facilities and the sports travel product development,it explained how to extend the Olympic Games effects from the angle of travelling,to make the Olympic Games bring enormous economic benefits for the development of travel in China.

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What this paper is about

Beijing Olympic Games has already brought to a happy ending.With the experience of the countries where the majority hosted Olympic Games in history for reference,it compared with the work in earlier stage and middle period of Olympic Games,the work after the Olympic Games has a long-term meaning even more.Especially after the Olympic Games,the continuity on effect of Olympic Games after promoting with the combination of the Olympic Games through travelling,its income will be enormous.With the difference of economic influence to Olympic Games,emphatically through an analysis of positive and negative effects of Olympic Games,and proceding with venue facilities and the sports travel product development,it explained how to extend the Olympic Games effects from the angle of travelling,to make the Olympic Games bring enormous economic benefits for the development of travel in China.

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Available abstract

Beijing Olympic Games has already brought to a happy ending.With the experience of the countries where the majority hosted Olympic Games in history for reference,it compared with the work in earlier stage and middle period of Olympic Games,the work after the Olympic Games has a long-term meaning even more.Especially after the Olympic Games,the continuity on effect of Olympic Games after promoting with the combination of the Olympic Games through travelling,its income will be enormous.With the difference of economic influence to Olympic Games,emphatically through an analysis of positive and negative effects of Olympic Games,and proceding with venue facilities and the sports travel product development,it explained how to extend the Olympic Games effects from the angle of travelling,to make the Olympic Games bring enormous economic benefits for the development of travel in China.

Key concepts: Beijing, Countermeasure, China, Advertising, Asian games, Ambush marketing, Work (physics), Product (mathematics)

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