2004•Journal of Hubei College of Finance and EconomicsRequires access

Some Thoughts about the Enterprises Marketing Management

Zhu Yun-feng

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Abstract

In enterprise marketing management practice, we set up the contradiction management idea to solve existing problems in enterprise marketing management system and it is an effect measure that we use the management art to change the conflict into harmonious.

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In enterprise marketing management practice, we set up the contradiction management idea to solve existing problems in enterprise marketing management system and it is an effect measure that we use the management art to change the conflict into harmonious.

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Available abstract

In enterprise marketing management practice, we set up the contradiction management idea to solve existing problems in enterprise marketing management system and it is an effect measure that we use the management art to change the conflict into harmonious.

Key concepts: Contradiction, Marketing management, Business, Marketing, Measure (data warehouse), Set (abstract data type), Enterprise management, Process management

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