Research on the Measures of Creative Industry Development and Higher Vocational Talents Cultivation in China——Perspective based on soft cultural power

This paper briefly introduces the concepts of creative industry and creative cultural industry and briefly analyzes the creative talents classification and the orientation of creative talents in vocational colleges. Starting from the present situation of talents resources of creative industry in China, with Nantong area of Jiangsu province as an example, this paper deeply discusses the measures of cultivating creative talents in vocational colleges and puts forward the basic strategies and paths of cultivating creative talents through school-enterprise cooperation, speeding up the construction of creative specialty group, integrating the innovative and creative education with the course system, strengthening the construction of cultural innovation teaching group and setting up market practice teaching base, etc.