Cultural Diversity of Strengthening our Traditional Cultural Values of Sports Identity

Today in the sports culture of globalization,the Chinese sports culture with five thousand years of history is in crisis and undervalued,while Western sports culture are flourishing.It should be noted that there exist the conflicts of the modern versus traditional aspects and western versus oriental values of today's sports culture.Only to enhance the value of Chinese traditional sports culture identity,look for new orientation of Chinese traditional sports and cultural development,update the value system of traditional of traditional sports,can Chinese sports reserve the identity and develop its value,thus to contribute to world sports culture.