Analysis of dynamic game in formation process of the culture industry R&V strategy alliance

As an innovative economic paradigm,RV strategic alliance can utilize the latent resources flexibly.This paper researches on the entity economy of the cultural industry,and explains that the formation of RV strategic alliance of the cultural industry is a dynamic game process through analyzing the formation reasons of the cultural industry RV strategic alliance.Thus,this paper builds the dynamic game model of the real industry and virtual industry alliance by applying the dynamic game theory,according to the expected income of the alliance;it concludes the alliance's the optimal stable strategy.At last,this subject put forward some countermeasures on the development of the cultural industry RV strategic alliance in order to provide more references.