Problems of Enterprise Demand Forecast Accuracy And Counter Strategies

Due to the demand forecast diversity plays an important role in the business activities of enterprises and its influence factors,the paper pointed out that improving demand forecasting system,improving demand forecasting management through optimizing the demand forecasting method could effectively control the deviation of demand forecasting and future market conditions,so as to continuously improve the accuracy of demand forecasting,promote the healthy operation of enterprise production and sales,basing on combing and analyzing the method,process,system,management and so on which were used to predict the actual demand of enterprises.