2006•Journal of International CommunicationRequires access

Distance between Persuasion Communication Study and News Commentary Education

MA Shaohua

Abstract

As a persuasive text,news commentary is inevitably involved with persuasive methods,persuasive effects and persuasive ethics,all of which have been deeply studied in the field of persuasive communication.From the perspective of news commentary teaching practice,this article explores the possibilities,applicability and difficulties in introducing persuasion communication studies to news commentary education.

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Key concepts: Persuasion, Persuasive communication, Perspective (graphical), Communication studies, Field (mathematics), Psychology, Media studies, Public relations