2003•Journal of Guangxi Administrative Cadre Institute of Politics and LawRequires access

Dilution of Trademark Theory and Well-known Trademark Protection

Chen Xiao

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Abstract

Since the conception of well-known trademark was first introduced in Paris Convention, special protection of the law for well-known trademark has become the tendency of world legalization. One of it is dilution of trademark theory. There is a big development of the protection for well-known trademark in the new Trademark Law of our country introducing anti-dilution of trademark system. This article analyses the relative theories of dilution of trademark from the revision of Trademark Law.

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What this paper is about

Since the conception of well-known trademark was first introduced in Paris Convention, special protection of the law for well-known trademark has become the tendency of world legalization. One of it is dilution of trademark theory. There is a big development of the protection for well-known trademark in the new Trademark Law of our country introducing anti-dilution of trademark system. This article analyses the relative theories of dilution of trademark from the revision of Trademark Law.

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Available abstract

Since the conception of well-known trademark was first introduced in Paris Convention, special protection of the law for well-known trademark has become the tendency of world legalization. One of it is dilution of trademark theory. There is a big development of the protection for well-known trademark in the new Trademark Law of our country introducing anti-dilution of trademark system. This article analyses the relative theories of dilution of trademark from the revision of Trademark Law.

Key concepts: Trademark, Legalization, Business, Convention, Law, Law and economics, Commerce, Political science

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