Effect evaluation of AIDS health education effectiveness on urban and rural residents in 2005-2010 in Xiamen City of Fujian Province

Objective To evaluate the effect of AIDS health education intervention activities in Xiamen City,and provide evidence for AIDS related health education measurements.Methods Questionnaire surveys were conducted in all six districts of Xiamen City,and stratified systematic sampling method was used in 2006,2008 and 2010.Results From 2006 to 2010,average of AIDS related knowledge awareness rate of residents was increased from 62.1% to 83.0%,rate of correct attitude to AIDS was increased from 60.8% to 78.7%,average of AIDS related policy awareness rate was increased from 41.4% to 58.3%.AIDS related knowledge,attitude and policy awareness rates were higher in urban residents than that in rural residents.And AIDS related knowledge,attitude and policy awareness were positive correlated to education level.Television(71.6%),network(56.4%),newspapers/magazines(46.8%),radio(42.8%),promotional material/bulletin boards(38.4%) were the main pathways for residents to get AIDS preventive knowledge.Conclusion AIDS related knowledge and attitude level of urban and rural residents were improved by health education intervention activities in Xiamen City,AIDS related health education indicators were achieved at national regulation.