Wang Dai-jing
Abstract
In this paper, the commercial quality of cultural product, the marketing and significance of cultural capital and industry, and how to advance cultural industry with Chinese feature are newly explored.The author points out its development should be supported vigorously.
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In this paper, the commercial quality of cultural product, the marketing and significance of cultural capital and industry, and how to advance cultural industry with Chinese feature are newly explored.The author points out its development should be supported vigorously.
Key concepts: Cultural industry, Feature (linguistics), Quality (philosophy), Product (mathematics), Cultural capital, Capital (architecture), Marketing, Business