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Analysis on the Protection of Advertising Works by Copyright Law
Zhao Xue-gang
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Abstract
The component of the advertising work satisfies the works requirement by classification in the Copyright Law.But,even if facing the serious infringement on the copyright of the advertising works,maybe it is inefficient for us to give strict copyright protection,because the period of copyright protection to works is too long,and the creative incentive of advertising works is different from that of the other work.