A Comparative Study of the Core Competitiveness of Tourism Industry between Pearl River Delta and Yangtze River Delta

comparative study of Pearl River Delta and Yangtze River Delta has become a hot topic because of their similarities. development of tourism in these two areas is in the leading position in China,while that of Yangtze River Delta is much better.Based on the theory of core competitiveness,this paper analysis the core competitiveness of two deltas,and finds Pearl River Delta is worse than Yangtze River Delta in resource integration,product development and innovation, brand and image-building,and cultural attraction.The author suggests Pearl River Delta should strengthen information management and achieve regional cooperation;strengthen project management,enhance the awareness of risk prevention; strengthen the brand construction and the image design to create The Township of World's Hot Spring ;emphasize the cultural charm of tourism,strengthen the construction of marine culture and hot spring culture so as to enhance the core competitiveness of its tourism.